# Bullwhip Effect Variability in demand increases as one moves upstream in the supply chain due to demand forecasting at every stage, price fluctuations and batch ordering. ![The Bullwhip Effect | Sketchplanations](https://sketchplanations.com/api/dl?uid=the-bullwhip-effect) - Factors - Demand forecasting - Order batching - Price fluctuations - Remedy - Information sharing - Lead-time reduction - Streamline the supply chain