# Cost-Benefit Analysis > Largely come from [[google-project-management]]. - Resources - [Cost-Benefit Analysis: A Quick Guide with Examples and Templates | ProjectManager](https://www.projectmanager.com/blog/cost-benefit-analysis-for-projects-a-step-by-step-guide) - [Cost-Benefit Analysis in Project Management | PM Study Circle](https://pmstudycircle.com/cost-benefit-or-benefit-cost-analysis/) - To determine the benefits: - What value will this project create? - How much money could this project save our organization? - How much money will it bring in from existing customers? - How much time will it save? - How will it improve the customer experience? - To determine the costs: - How much time will people have to spend on this project? - What are the one-time costs? - Are there any ongoing costs? - What about long-term costs? - Intangible benefits include: - **Customer satisfaction**. Will the project increase customer retention, causing them to spend more on the company’s products or services? - **Employee satisfaction**. Is the project likely to improve employee morale, reducing turnover? - **Employee productivity**. Will the project reduce employee’s overtime hours, saving the company money? - **Brand perception**. Is the project likely to improve the company’s brand perception and recognition, attracting more customers or providing a competitive advantage? - Calculate the [[roi|ROI]]