# Storytelling - Storytelling: CONNECT - Character and characters matter - Own your narrative - Narrow your focus - Never forget YOU are the story - Emotions, energy and entertainment - Captivate your audience - Trust your gut - Storytelling: Social Media - Who am I sharing this with - What is my message? - When should I deliver this? - Where will I capture my story? - Why am I creating this content? - How will I share my story? - And then what?